Editor’s Note: Anyone who has faced the daunting task of downsizing or clearing the contents of a loved ones property will take comfort knowing help is available. The following is my conversation with Karena Graca, owner of Twist of Fate, in her own words.
I founded this business in April of 2022 when I lost my job due to a severe illness. Sunlife determined I was no longer able to work and wanted to put me on disability for life. Since I was deemed “unemployable” I decided to make my own job.
I wanted to create something new in NB that would give back to my community. It was mid-pandemic and we moved my elderly in-laws from BC to NB because they had no one out there to help them. There were no options like this and they had to leave almost everything they owned behind. It occurred to me that NB, being a province with an older population and the younger generations living in more prosperous provinces, needed this sort of service.
My business model was “no upfront costs” and we pay the client after the sale. No one has ever had to open their wallets to us. Once I finalized my business plan, I reached out to my oldest friend, Mike, and asked if he wanted to dive into the deep end with me – and luckily for me he was all in. …
My business model was “no upfront costs” and we pay the client after the sale. No one has ever had to open their wallets to us. Once I finalized my business plan, I reached out to my oldest friend, Mike, and asked if he wanted to dive into the deep end with me – and luckily for me he was all in. …
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